Article: Introducing the Vivah Collection: India's First Fragrance of Weddings
Introducing the Vivah Collection: India's First Fragrance of Weddings
Kimirica, renowned for curating bespoke wedding favours for grand celebrations, like the unions of Bollywood icons Deepika Padukone and Ranveer Singh, as well as the opulent wedding of Isha Ambani, proudly introduces the ‘Vivah Collection’ featuring a fragrance that embodies the heart and soul of Indian weddings. In the heart of every Indian wedding, a union of two hearts unfolds, echoing with laughter, revered rituals, and unforgettable memories. Capturing the essence of these cherished moments, Kimirica has crafted India's First ‘Fragrance of Weddings.’ Created with the essence of Turmeric and Marigold the unique fragrance takes you on a journey to relive your most cherished wedding moments.
“The minute you open the VIVAH bottle, it instantly takes you to the precious moments of your wedding day or any special marriage ceremony you've attended before. People record their wedding memories and pictures on video, to add to the sentiment, we’ve crafted VIVAH as a new, one-of-a-kind and unique sensory memory keeper for them to preserve wedding moments with you forever. Everything that we’ve seen, loved and experienced about weddings, we want to share it with the world, through VIVAH,” said Mohit Jain, Co-founder and Director, Kimirica.
The Inspiration
The Vivah Collection is a poetic tribute to the sacred tapestry of Indian weddings. Sharing the inspiration behind it, Rajat Jain, Co-founder, Head of R&D and Lead Perfumer, Kimirica shares, “We’ve all grown up attending many weddings and cherishing the vibrant aura of fresh flowers around, haldi rituals, dancing, and moments of joy spent with friends and family. So we thought of recreating this magic together in a fragrance that can be perfect for WEDDINGS and will be remembered year after year.”
In creating this aromatic masterpiece, we sought to capture the essence of these timeless celebrations. Crafted with meticulous attention, the rich fragrance unfolds through layers of Marigold, Magnolia, Peony, Raspberry, Lotus Flower, Mahogany, White Musk, and Amber. Marigold and Turmeric, sacred elements of Indian weddings, play a pivotal role, infusing the Vivah Collection with the profound significance of these traditional ceremonies, resulting in a fragrance that is not merely aromatic but a poignant celebration of love and unity.
‘A treasured memory in hearts and minds, the scent of rituals that forever bind. The fragrance of weddings creates moments so dear, Memories that bloom, Year after year.’
Introducing Vivah Gift Sets
Enveloping you in the enchanting aroma of Vivah, the collection features two exquisite sets – the Vivah Experience Set and the Vivah Indulgence Set. Each set is a curated experience, inviting you to indulge in the beauty and vibrancy of a cherished tradition.
Vivah Indulgence Set
The Vivah Indulgence Set has been inspired by the essence of Indian weddings. A true treasure trove of love and warmth, this 5-in-1 gift set invites you on a sensory journey through the essence of Marigold & Turmeric, forging a warm connection to those cherished wedding moments. This gift set also features the first-ever perfume by Kimirica: Vivah.
Crafted with skin-loving ingredients such as Turmeric, Shea Butter, and Aloe leaf extract, the self-care essentials pamper and nourish the skin, leaving it adorned with the rich scents of love and celebration. The exquisite packaging, featuring hues of golden and yellow is inspired by the essential element of any wedding - Turmeric. Tied with a bow on the outside, each box unveils an intricately designed Mandap inside—a visual ode to wedding rituals.
Vivah Experience Set
Immerse yourself in the vibrancy of Indian traditions with the Vivah Experience Set, an olfactory journey inspired by the scents of unforgettable weddings. The enchanting fragrance of Marigold makes it a heartfelt gift filled not just with self-care essentials but with the love, tradition, and pampering one deserves on their special day.
The packaging of the Vivah Experience Set is a visual ode to weddings—an intricately designed gift box is a work of art capturing the very essence of wedding rituals. More than a gift, it's a piece of tradition and luxury for the bride, groom, and wedding guests.
Perfect Wedding Gift
Choosing the perfect wedding gift is an art, and the Vivah Collection from Kimirica effortlessly masters it. Beyond being a fragrance, Vivah is a symbolic gesture, a gift that encapsulates the spirit of weddings. It's not just about giving a product; it's about gifting an experience, a journey through the scents and memories that define the union of two hearts.
The Vivah Collection is a treasure trove of memories waiting to be unravelled. Whether it's for engagements, bridal showers, or the grand wedding day itself, Vivah transforms the ordinary into the extraordinary.
Create Lasting Memories with Personalized Touches
With Kimirica's expertise in curating unique wedding favours, the brand now brings this expertise to your joyous celebrations to make your wedding truly extraordinary.
The Vivah Collection from Kimirica isn't just a gift—it's a cherished keepsake, designed for the bride, groom, or wedding guests. To make your celebration truly unique, we offer personalized touches, adding an extra layer of warmth to your special day.
Delight your guests with an exclusive invitation, and a heartfelt preview of the joyous occasion. Let us design your wedding card to match the theme of the gift box. You can also add a personal touch to each gift with a customized message or initials, making your wedding favours truly unique. Vivah gift sets ensure that every whiff transports your guests back to the magic of your timeless celebrations. It's not just a gift; it's a personalized memory, capturing the essence of your love story.
Kimirica, renowned for its luxurious offerings, has extended its legacy of crafting exceptional experiences to the realm of weddings. As the largest manufacturer of luxury hotel toiletries, Kimirica's commitment to quality and innovation is the very essence that defines the Vivah Collection. Having left an indelible mark on prestigious establishments, including crafting signature scents such as ‘Tishya For The Leela,’ Kimirica now invites you to experience the richness of Indian weddings through its olfactory masterpiece, the Vivah Collection. From the sacred ceremonies to the exuberant festivities, this collection encapsulates the spirit of love and joy, making it the perfect gift for your loved ones.
Highlights
- Indian's First Fragrance of Weddings
- Discover the Vivah Collection
- The Perfect Wedding Gift
- Create Lasting Memories with Personalized Touches